5 September 2017

New IDEAL from Massey Ferguson Combine Harvesters deliver real business benefits


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Massey Ferguson, a worldwide brand of AGCO (NYSE:AGCO), is unveiling a new-generation rotary combine harvester range which promises a major step forward in performance and productivity for business-orientated farmers.

“Built at AGCO’s European Harvesting Centre of Excellence in Breganze, Italy, the MF IDEAL range signals a radical new direction for our combine development,” says Adam Sherriff, Market Development Manager, Massey Ferguson Harvesting, Europe and Middle East. “Utilising the full force of parent company AGCO’s global resources, this is the biggest new harvesting product development project we have ever undertaken. It included production of 45 prototypes and six years of continuous lab and global field tests measuring performance in all crops and conditions. Everything about the machines is new - new design, new engineering, new features, new styling, even a brand-new livery in stunning graphite. Added to this, the 647hp MF IDEAL 9 represents a totally new market segment for Massey Ferguson.”

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